The 2.0 held the biggest film event of the year in Dubai, going all out for the audio launch. The cost being pegged around Rs 12 crores, the event had everything: a lit Burj Khalifa, skydivers with the poster of 2.0, live streaming across the malls of Dubai among other things. The event was also the first of its kind to be held at the Burj Park, with a seal of approval from the Dubai government. The launch had a live performance from the film’s music director AR Rahman who performed two songs from the album at the event.
Filmmaker Shankar, in his speech, reiterated that 2.0 is not an extension of Enthiran, though the project is being promoted as a sequel. “We have incorporated a global message which is the need of the hour. The film features a few familiar characters from Enthiran.” Shankar thanked Rajinikanth’s effort for the film even when he was not in his pink of health. “Even while undergoing treatment, Rajini sir shot in the blistering summer heat of Delhi, wearing a 12 kg suit and I really need to thank him from the bottom of my heart. We also shot a sequence in the underground and he didn’t have any qualms of shooting in such condition. Despite being an actor for 40 years, even today he aspires to do something different and his energy is unmatchable.”
Amy Jackson’s Photo in Audio Launch
Rajnikanth Full speech in 2.0 Audio launch
Watch Out 2.0’s Motion Poster and Photos starring Amy Jackson Ashay Rajni
Director Shankar dialoguing with Rajini in Shooting spot
Akshay A.R.Rahman speaking with Rajini in 2.0 Audio launch Event
Rajinikanth with Akshay kumar and Salman khan in 2.0 Audio launch